Encore Media Group

Encore Media Group engages vibrant, thoughtful communities across Seattle and the Bay Area. Our publications, digital communities and events are ready made spaces to join the conversation. Our people are passionate, and passionate people pay attention and share what they love.

Advertising in Encore products is a great way to share your brand with a diverse and affluent community readers. In print and online, and within a wide array of publications, from Encore Arts Programs to City Arts Magazine, SIFF Guide to Pride Guide, Encore gives you the flexibility to reach the audiences you want.

Expertise Meets Innovation

Encore has been publishing programs for major performing arts organizations for nearly five decades. We bring years of wisdom to all we do. But we’re innovators, too, and love develop one-of-a-kind media solutions.

A Targeted Audience

All of our products are read by engaged and focused audiences who care about our content and committed to our brands. Whether you’re looking for opera patrons or dance floor wunderkind, we reach a diverse array of committed, passionate arts-lovers.

The Print Advantage

There are many advantages in advertising in our print products.

  1. Engagement. On average, online readers spend less than 15 seconds scanning a website. 53% of Encore readers spend 10 or more minutes reading our products. 79% of City Arts readers spend 10 minutes or more reading our magazine. 19% spend 30 minutes or more.
  2. Ad recall. Magazines score higher in receptivity than any other media. The best ads are seamless part of our audiences’ reading experience.
  3. Longevity. Print advertising has a long-lasting impact. 65% of Encore readers refer to our publications at home.

Further reading: The Advantages of Advertising in Print Media.

San Francisco Opera
City Arts July 2016
Broadway at The Paramount
ACT
SIFF
SF A.C.T.
5th Avenue Theater
Seattle Repertory Theatre
Seattle Shakespeare Company
Seattle Opera
Seattle Art Dealers Association
Seattle Children's Theatre
City Arts October 2016
San Francisco Ballet
Seattle Theatre Group
Mondavi Center
TheatreWorks
Book-It Repertory Theatre
Pacific Northwest Ballet
Berkeley Repertory Theatre
Seattle Pride
Seattle Symphony
California Shakespeare Theater
Taproot Theatre Company
Meany Center
Broadway Center for the Performing Arts
Stanford Live
Seattle Women's Chorus
SFJAZZ
Village Theatre

Encore Arts Programs

Encore Arts Programs are read by 3 million people each year.

Our publications are distributed before the curtain rises at most of the major performing arts organizations in Seattle and the Bay Area. For nearly five decades, Encore Arts Programs have enriched the audience experience, providing relevant editorial alongside advertisements from brands that arts enthusiasts trust.

Partners in Extraordinary Experiences

We partner with some of the most respected arts organizations in the nation, delivering content to audiences who know to expect the best.

Performance-specific content makes an impact.

Each Encore Arts Program includes cast bios, feature stories, donor recognition, and more hyper-relevant information that readers enjoy during the show and long after.

The right edition for every performance.

Encore offers advertising in three publications: Encore Arts Programs, Encore Stages, and Encore Commemorative Editions.

San Francisco Opera
Broadway at The Paramount
ACT
SF A.C.T.
5th Avenue Theater
Seattle Repertory Theatre
Seattle Shakespeare Company
Seattle Opera
Seattle Children's Theatre
San Francisco Ballet
Seattle Theatre Group
Mondavi Center
TheatreWorks
Book-It Repertory Theatre
Pacific Northwest Ballet
Berkeley Repertory Theatre
Seattle Symphony
California Shakespeare Theater
Taproot Theatre Company
Meany Center
Stanford Live
Seattle Women's Chorus
SFJAZZ
Village Theatre

Seattle

Seattle is a rapidly-growing, vibrant city with an embarrassment of riches when it comes to arts and culture.

Photo by Tiffany Von Armin

Partners

Encore is proud to publish Encore Arts Programs in Seattle for:

Audience Demographics

Encore Arts Programs offer access to affluent, mature readers invested in the betterment of their world. Thoughtful and educated, they value quality experiences and products. Contact us to learn more about Encore’s reach.

Age

Age Demographics

32%

of Encore Arts Programs readers are Gen X. Gen Xers spend more money per household than any other age group.

Mean age: 56

Department of Labor

Education

Education Demographics

84%

of Encore Arts Program readers have a college degree—24% more than city-wide.

Gender

Gender Demographics

70%

of Encore Arts Program readers are female. Women drive 70–80% of all consumer purchasing.

Forbes

Household Income

Household Income

$137k

average income
($141k with inflation)

Seattle Encore Arts Program readers have house hold incomes twice the Seattle average.

Home Value

Home Value

$592k

average
($609k with inflation)

Home prices in Seattle have risen 14.5% in the past year.

Relationship

Relationship Demographics

68%

married/partnered. Couples who get and stay married can have as much as four times the wealth of their single or divorced peers.

Today

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overlay Seattle Rep
overlay Village Theatre
overlay Pacific Northwest Ballet
overlay Broadway at the Paramount
overlay Book-It Rep
overlay Seattle Theatre Group
overlay Seattle Opera
overlay The 5th Avenue
overlay Seattle Shakespeare Co
overlay Seattle Symphony
overlay Taproot Theatre Company
overlay Meany Center
ACT
5th Avenue Theater
Seattle Repertory Theatre
Seattle Shakespeare Company
Seattle Opera
Seattle Children's Theatre
Seattle Theatre Group
Book-It Repertory Theatre
Pacific Northwest Ballet
Seattle Symphony
Broadway at The Paramount
Taproot Theatre Company
Broadway Center for the Performing Arts
Seattle Women's Chorus
Village Theatre

San Francisco Bay Area

The Bay Area is known for its sky-rocketing tech sector, fine wine and dining, and some of the most ambitious professional performance in the nation.

Photo by Nicolas Raymond

Partners

Encore is proud to publish Encore Arts Programs in the Bay Area for:

Audience Demographics

Encore Arts Programs offer access to affluent, mature readers invested in the betterment of their world. Thoughtful and educated, they value quality experiences and products. Contact us to learn more about Encore’s reach.

Age

Age Demographics

47%

of Encore Arts Programs readers are Baby Boomers. Boomers represent 44% of the US population, and their buying power is considerable: in the next 5 years, they’re projected to hold 70% of US disposable income and buy 49% of total consumer-packaged goods (CPG), according to an August 2012 report by Nielsen and BoomAgers.

Mean age: 62

Waterfall

Education

Education Demographics

92%

of Encore Arts Programs readers in the region have a Bachelor’s degree or more, compared to just 53% of San Franciscans.

SFHIP

Gender

Gender Demographics

63%

of Encore Arts Program readers are female. Women drive 70–80% of all consumer purchasing.

Forbes

Household Income

Household Income

$184k

average income
($189k w/inflation)

The average household income for a Bay Area Encore Arts Program reader is more than twice the San Francisco average.

SFHIP

Top Investments

Home Value

$642k

average home value
($660k w/inflation)

More than half of Encore Arts Programs readers in the Bay Area participate in financial planning or investment services.

Relationship

Relationship Demographics

64%

married/partnered. Couples who get and stay married can have as much as four times the wealth of their single or divorced peers.

Forbes

overlay Berkeley Rep
overlay Cal Shakes
overlay San Francisco Opera
overlay A.C.T.
overlay San Francisco Ballet
overlay SF Jazz
overlay Stanford Live
overlay SF Jazz
overlay TheatreWorks
overlay San Francisco Opera
overlay Stanford Live
overlay A.C.T.
overlay San Francisco Ballet
overlay Berkeley Rep
SF A.C.T.
San Francisco Ballet
Mondavi Center
TheatreWorks
San Francisco Opera
Berkeley Repertory Theatre
California Shakespeare Theater
Meany Center
Stanford Live
SFJAZZ

City Arts

City Arts digs into Seattle’s creative community to provide readers with a deep understanding of arts and culture in our region. Inspired by local artists and creatives, City Arts produces a monthly print magazine, daily digital content and events, as well as host lively conversation among our community online and in real life.

Get to Know Our Community

City Arts offers rare access to a coveted demographic of 25–44 year olds with established careers, high incomes, and strong community ties. Our readers are culturally aware consumers with an affinity for premium products and the means and motivation to pursue the best of everything.

Age

Age Demographics

49%

of City Arts readers are Gen X. Gen Xers spend more money per household than any other age group.

Mean age: 44

Department of Labor

Education

Education Demographics

80%

of City Arts readers have a college degree—20% more than city-wide.

Gender

Gender Demographics

63%

of City Arts Magazine readers identify as female. Women drive 70–80% of all consumer purchasing.

Forbes

Dining Out

Dining Out

79%

of City Arts readers dine out at least once a week. In the last decade, spending at restaurants and bars has grown twice as fast as all other retail spending.

The Atlantic

Readership

Magazine Shares

44%

of City Arts readers share their copy of the magazine, resulting in an average monthly readership of 84,000.

Relationship

Relationship Demographics

63%

of City Arts readers are single. Unmarried consumers spend more discretionary dollars than their married counterparts.

Forbes

overlay City Arts June 2017
overlay City Arts May 2017
overlay City Arts April 2017
overlay City Arts March 2017
overlay City Arts February 2017
overlay City Arts January 2017
overlay City Arts December 2016
overlay City Arts November 2016
overlay City Arts October 2016
overlay City Arts September 2016
overlay City Arts August 2016
overlay City Arts July 2016

Explore More

Other Encore Products & Services

Contact Us

adsales at encoremediagroup.com